Saturday, April 28, 2012

120 [m ] : Star Wars Clone Wars Billboard

2009 - I forget if these were part of a sustaining campaign for the series (as in “currently on Cartoon Network”) or for the series’ second season. I do know that we were going to rely on existing imagery and not explore any thing requiring special new rendered poses of the Star Wars characters. These are my explorations, and resemble nothing of the final billboard.

The billboard, as a note, was a single billboard on Sunset Boulevard in Hollywood, CA. It was not part of a big national campaign. The hope was to create an image so “cool” that it would go viral on the internet.

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